Background
Entrepreneurship is a hard journey and requires tremendous tenacity, courage and conviction. By nature, most entrepreneurs are driven, hungry and hate to lose. Yet often they lose, they fail. There is no shame in it since they realize failures are the stepping stones to success. The smarter ones will also say that learning from mistakes that other entrepreneurs made, reduces the number of such stones and fastens the steps to success. It is fine to make a new mistake but cardinal to make the same mistake that others made, simply since you were not aware of it or you did not foresee it.
It is therefore important to debate your idea, your business plan, your strategy, prior to execution. Prep for investor’s consultancy can guide you, debate your ideas, plug the gaps in your business plan, make it less error prone, debate go-to-market strategies, do mock investor interactions, and eventually gear you up to create a business which excites you and your prospective investors. Because to create a long-term and scalable business, you need capital and investors are extremely prudent today.
It is a classic demand supply gap with lot of ideas/ businesses chasing few investors. Investors often complain about lack of good business models for their prudence in investing freely. What they mean is that the business plans are often not thought through properly, leaving them unconvinced. Lack of preparedness in the plan often scares the investors since they feel the entrepreneur has not evaluated the business carefully and their money invested may not give appropriate returns.
With most of the product/ service life cycles getting shorter today, time is also of essence and it is imperative for most businesses that investments are brought in faster for ensuring quicker scalability.
